Netflix Cuts
Subscription Prices
In Select Markets

Netflix has decreased
subscription prices in
specific countries to sustain
its subscriber growth.

Following the news,
Netflix's stock declined
by nearly 5%.

The streaming industry
is experiencing intense
competition as the
pandemic boom fades.

According to the Wall Street
Journal, price cuts were implemented
in select countries across Asia, Latin
America, sub-Saharan Africa, and
the Middle East.

The subscription cost
reduction applies only to
specific tiers of Netflix in
those markets, and in some
cases, the cost was
reduced by 50%.

Netflix is expanding its
presence in newer international
markets as the U.S. and Canada
markets reach saturation.

The company recently unveiled plans to tackle password sharing on its platform.

In Q4 2022, Netflix added
7.6 million subscribers,
bouncing back from the
subscriber losses.

However, in the last three
months of 2022, the average
revenue per membership
dropped across regions.

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